Media Insights Blog

Trends, tips, and stories from top media insiders.

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7 Media Interview Mistakes Experts Make

So you've landed a media interview. Congrats! Now comes the part where your stomach does...
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5 Ways Media Training Can Make or Break Your Next TV Appearance

You’ve got about 3 (yes, 3!) seconds to make an impression. Are you ready? TV...
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What Producers Really Look for in an Interview Guest

You’ve landed a media opportunity – awesome! But getting booked is just the beginning. The...
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Why You Need to PR Your Own PR

There’s a pretty important rule that often gets overlooked in the media world: PR your...
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What Is Media Training and Why Do You Need It?

Do you know how to handle a probing journalist? Stay on message? Make your brand...
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How Investing in PR Can Elevate Your Brand

Stepping into the spotlight can seem daunting, especially when you’re not exactly sure what “stepping...
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Ready for the Spotlight? 5 Essential Steps to Prepare for Working with a Publicist

As an author, you might think publicists are only for the biggest stars in publishing;...
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What You Think Your Publicist Does vs. What She Actually Does

Publicists, am I right? If you only know us from movies and TV, you’d think...
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5 Ways to Make Producers Fall in Love

Our clients get booked by news media all the time. And it’s not just because...
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What’s With All the Horses?

If you’ve taken a (virtual) stroll around our website, you may have noticed an unexpected...