Keep the Media on Your Trail
Whether your goal is to sell books, products, or services, or to raise or enhance your profile within your profession or industry, we will work closely with you to develop the most effective media strategy to accomplish your goals.
Together we’ll cultivate news hooks and story ideas that will showcase your expertise, then we’ll create and maintain customized media lists to reach your target audience comprehensively.
Having been on the receiving end of every imaginable pitch we know what works and what doesn't. Producers and editors appreciate that we know how to present ideas in story/segment fashion, and they trust us not to pitch anyone we wouldn't have booked ourselves when we had their job.
Position Yourself to Win
When you feel confident in your voice and messaging, everything you do and say reflects the image you want to convey about your brand.
It’s not enough to get the message right once; it must be reflected in every communication, from brochures to press interviews, from ads to elevator speeches, over and over again.
Having a consistent message delivered effectively will separate you from the herd of experts competing for the spotlight.
Learn the Skills to Champion Your Brand
Why trust your media training to someone who's never worked in media?
Sign up for our in-studio or virtual media training and you’ll be paired with award-winning former national anchors and producers and who’ll give you intensive one-on-one media skill development coaching. You’ll learn the critical skills you need to become a powerful, influential, and compelling analyst and commentator for successful interviews on national television and in other media.
You’ll come away feeling confident in your verbal and nonverbal communications, makeup and wardrobe, posture, breathing, and more. You’ll even get the inside scoop on what reporters and producers are really looking for in an interview!
In-studio training affords you the ability to practice your skills on a news desk, a talk show set, a walk-and-talk with a reporter – almost any media situation you might encounter. This program also includes the production of an HD demo reel of you in a mock interview discussing all the come topics you'd like to address in interviews.
Why trust your media training to someone who’s never worked in media? We’ll pair you with award-winning former national TV anchors and producers who have deep experience in broadcast and cable news interviews. You’ll learn the critical skills you need to become a powerful, influential, and compelling analyst and commentator for national television.
Our trainer will research your previous media appearances and conduct a skills assessment by phone to establish competence and potential improvement areas. It is followed by intensive one-on-one media skill development coaching either virtually, in our state-of-the-art studio, or a combination of both. In-studio training also includes the production of an HD demo reel of you in a mock interview discussing all the topics you’d like to address in interviews.
Want even more? Other services we offer include:
- Press conference planning and management
- Guest column/opinion piece editing and placement
- Book launches and other virtual and in-person event production
- Speaking engagement booking (limited)
- Consultation on your website’s press page
- Competitive analysis and more – just ask!