“Success is like a wild horse. If you do not know how to handle it, it will throw you off and look for another rider who can handle it well.” ~ Ajith Kumar
There’s a lot of info out there about things you should be doing to get booked on TV, but we wanted to shine a light on some of the things you should STOP doing. Here are five ways to NEVER get booked on TV:
- Fail to understand that you must talk about what the media is talking about. Don’t pitch a topic that no one is talking about. Instead try to find an angle of your story that ties into what is being covered.
- Think you’re too good to provide talking points or a pre-interview. No one is above this and you shouldn’t take the request as something only rookies have to do.
- Send talking points that someone else could have written. Demonstrate your unique insight on the story and highlight angles that others may miss.
- Be a diva. If you’re difficult to work with, producers can easily find other experts who aren’t.
- Hang around after the show. Building relationships is important but no one has time for post-segment schmoozing. You’ll score more points if you do a great job on air and then GO HOME.
Want to know some other do’s and don’ts for getting booked on national TV? Hit us up – we’d love to help.